Expert electricity advice from a Texas industry insider.
I created this site to help friends and family better understand Texas electricity plans, avoid common pricing traps, and choose with confidence.
Your Personalized Energy Review
Current Provider
Reliant
Current Rate
18.9¢/kWh
Recommended Plan
Gexa 12 Month Fixed
Estimated Savings
$387/year
Why We Recommend It
Getting expert electricity advice is simple.
Three simple steps to find the right electricity plan for your home.
Tell Me About Your Home
Share your ZIP code, current provider, usage, and what matters most to you.
I'll Personally Review Your Options
Every review is personally evaluated to identify gimmicks, hidden risks, and plans I'd avoid recommending to my own friends and family.
Ongoing Plan Monitoring
I continue monitoring your plan and contract expiration so you can avoid surprise rate increases and unfavorable renewal offers.
No pressure. No gimmicks. Just honest electricity advice from an energy industry insider.
Most reviews are completed within 1–2 business days.
Why Friends and Family Kept Calling Me

For years, friends and family would call or text me with the same question: “Can you help me figure out which electricity plan I should choose?”
After spending years building, operating, and advising Texas electricity companies, I realized how confusing electricity shopping had become for most homeowners.
Too many people end up in plans that look great online but cost more than expected because of bill credits, usage thresholds, renewal traps, and complicated pricing structures.
As I continued helping friends and family review their options, I realized there should be an easier way to get honest guidance from someone who understands how the Texas electricity market really works.
After helping grow and sell one of Texas's highest-rated electricity providers serving more than 30,000 customers, I created The Energy Insider to help friends, family, and referrals make smarter electricity decisions.
My goal is simple: help you choose the right plan for your home, avoid costly mistakes, and continue monitoring your plan so you never get caught by surprise rate increases or unfavorable renewal offers.
Former Texas
Electricity CEO
20+ Years
Industry Experience
Request Your Personalized Plan Review
Every submission is personally reviewed. No automated recommendations. No sales pressure. No obligation.
What Happens Next?
I'll review your information.
I'll compare your options.
You'll receive a personalized recommendation.
I'll continue monitoring your plan moving forward.
Frequently asked questions
Answers to the questions I get most often.